<?xml version="1.0" encoding="windows-1252" ?><rss version="2.0">	<channel>		<title>iScendency™ - Company News</title> 		<link>http://www.iscendency.com/online_affiliate_search_PPC_marketing_news.htm</link> 		<description>The iScendency™ company news feed keeps you up to date with the iScendency's online marketing services.</description> 		<language>en-us</language> 		<lastBuildDate>Wed, 16 Feb 2005 03:58:45 GMT</lastBuildDate> 		<ttl>1440</ttl> 					<image>		<title>iScendency™</title> 		<width>144</width> 		<height>48</height> 		<link>http://www.iscendency.com/</link> 		<url>http://www.iscendency.com/images/smallnewsitelogo.jpg</url> 		</image>				<item>		<title><![CDATA[Nuglow Hires iScendency to Manage Their Online Marketing]]></title>		<link>http://www.iscendency.com/news/Nuglow_Hires_iScendency_to_Manage_Their_Online_Marketing.htm</link> 		<guid isPermaLink="false">iscendencynews-4053</guid> 		<pubDate>Wed, 16 Feb 2005 03:58:45 GMT</pubDate> 		<description><![CDATA[iScendency&#153; is proud to announce that we have been hired by Nuglow to manage all aspects of their online marketing campaign.  Nuglow is an exciting company producing a breakthrough in skincare with its copper peptide products.  Endorsed by Nicollette Sheridan - star of the hit TV series Desperate Housewives - Nuglow will be experiencing extensive media exposure .  iScendency will be responsible for managing the natural search optimization, PPC marketing campaign, affiliate campaign and all online media buying.  iScendency believes we can create a substantial improvement in Nuglow sales online, and look forward to being a part of their success.  For mor information about the Nuglow campaing, you can visit our information page at http://nuglow.iscendency.com/ or email us at nuglow@iscendency.com.]]></description> 		</item>							<item>		<title><![CDATA[iScendency&#153; Expands Client Services to Include Affiliate Management]]></title>		<link>http://www.iscendency.com/news/iScendency%3D%23153%3B_Expands_Client_Services_to_Include_Affiliate_Management.htm</link> 		<guid isPermaLink="false">iscendencynews-3850</guid> 		<pubDate>Fri, 28 Jan 2005 09:40:03 GMT</pubDate> 		<description><![CDATA[iScendency&#153; is pleased to announce that we are expanding our services beyond search engine marketing and auction management to include affiliate management.  Clients can now benefit from iScendency’s online marketing expertise in the affiliate marketing arena as well.  Our managed affiliate marketing initiatives dedicates a seasoned professional who will work to identify new affiliates and maximize relationships with current affiliates.  With this final piece, iScendency&#153; can now offer complete end-to-end online marketing management for our clients from SEO services to auction marketing.]]></description> 		</item>							<item>		<title><![CDATA[Markeing Minder&#153; Surpasses $1 Million in Sales for Clients]]></title>		<link>http://www.iscendency.com/news/Markeing_Minder%3D%23153%3B_Surpasses_%241_Million_in_Sales_for_Clients.htm</link> 		<guid isPermaLink="false">iscendencynews-3848</guid> 		<pubDate>Fri, 28 Jan 2005 09:21:08 GMT</pubDate> 		<description><![CDATA[Marketing Minder&#153;, iScendency’s PPC management tool, surpasses $1 million in sales generated for our clients.  Our clients have benefited from the significant strategic advantage provided by Marketing Minder’s ability to manage tens of thousands of keywords automatically.  Using Marketing Minder’s proprietary predictive technology, it analyzes sales and click data, determines the appropriate bid amounts for each keyword, and automatically adjusts bids on Google and Overture.  ]]></description> 		</item>							<item>		<title><![CDATA[iScendency Reaches Profitability Milestone]]></title>		<link>http://www.iscendency.com/news/iScendency_Reaches_Profitability_Milestone.htm</link> 		<guid isPermaLink="false">iscendencynews-3849</guid> 		<pubDate>Fri, 28 Jan 2005 09:26:03 GMT</pubDate> 		<description><![CDATA[iScendency&#153; is proud to announce that in our 5th quarter of operations, we have achieved profitability for the company.  Moving forward in the black both only a monthly basis and in total return on capital, we look forward to continuing this success into the future.  I are pleased that our stability means our clients can rely on us to help them with their online marketing needs.]]></description> 		</item>							<item>		<title><![CDATA[2.0 Version of Marketing Minder&#153; for PPC Launched]]></title>		<link>http://www.iscendency.com/news/2.0_Version_of_Marketing_Minder%3D%23153%3B_for_PPC_Launched.htm</link> 		<guid isPermaLink="false">iscendencynews-3847</guid> 		<pubDate>Fri, 28 Jan 2005 07:16:56 GMT</pubDate> 		<description><![CDATA[Today iScendency&#153; launched version 2.0 of its revolutionary Marketing Minder™: PPC search engine marketing software.  Version 2.0 adds a number of significant features to improve our customers PPC campaigns.Tools for creating keywords based on keyword activity and proven keyword variation strategies.Based on sales data, can identify and recommend new keywords and phrases that should be added to the campaign.Profiles of over 1,000 search engines allows Marketing Minder&#153; to identify categories of sites that drive sales and recommend similar sites.Improved bidding strategy logic improves ROI by strategically bidding against competitors.]]></description> 		</item>							<item>		<title><![CDATA[1.0 version of Marketing Minder&#153; for PPC Launched]]></title>		<link>http://www.iscendency.com/news/1.0_version_of_Marketing_Minder%3D%23153%3B_for_PPC_Launched.htm</link> 		<guid isPermaLink="false">iscendencynews-3846</guid> 		<pubDate>Fri, 28 Jan 2005 07:14:47 GMT</pubDate> 		<description><![CDATA[Today iScendency&#153; launched Version 1.0 of its Marketing Minder&#153; PPC management software.  Available to clients as part of our online marketing services, this stable release no automatically adjusts bids on Overture and Google – making it a completely automated solution to managing PPC search campaigns.]]></description> 		</item>							<item>		<title><![CDATA[Alpha Version of Marketing Minder&#153; for PPC Launched]]></title>		<link>http://www.iscendency.com/news/Alpha_Version_of_Marketing_Minder%3D%23153%3B_for_PPC_Launched.htm</link> 		<guid isPermaLink="false">iscendencynews-10</guid> 		<pubDate>Sun, 29 Jun 2003 04:14:45 GMT</pubDate> 		<description><![CDATA[The Alpha Version of Marketing Minder&#153; - iScendency’s proprietary keyword bidding tool – is launched in alpha form.  This tool will automate the process of tracking click and sales data, determining the value of individual keywords, and adjusting the bids on those keywords automatically.]]></description> 		</item>							<item>		<title><![CDATA[Iscendency Forms]]></title>		<link>http://www.iscendency.com/news/Iscendency_Forms.htm</link> 		<guid isPermaLink="false">iscendencynews-9</guid> 		<pubDate>Sun, 29 Jun 2003 03:47:02 GMT</pubDate> 		<description><![CDATA[iScendency&#153; announces it formation with the intent of developing automated solutions to online marketing.  iScendency’s first product will be a solution for automating the process of purchasing and bidding PPC search engine keywords with automated ROI analysis.]]></description> 		</item>						</channel>	</rss>